Jennifer Jensen from Texas celebrated her 30th birthday in New Zealand, immersing herself in nature. She brought a raincoat that soaked through in heavy rain. She recorded a complaint video that unexpectedly went viral. The famous clothing brand had to respond, and they did it in a way that exceeded expectations
“I bought this ‘rain jacket’ a couple days ago,” she started the video, revealing she had purchased the jacket specifically for its supposed waterproof capability, “I’m 100% sure that it’s raining outside, and I’m soaking wet.”
Pausing to showcase the picturesque scenery of New Zealand, she conveyed that her intent wasn’t to seek a refund. Instead, she had a unique request for the brand, “redesign this raincoat to make it waterproof and express deliver it up to the top of Hooker Valley Lake in New Zealand where I will be waiting.”
The complaint video quickly went viral, reaching over 11.6 million views and numerous comments. Audience pointed out the conspicuous silence from the famous clothing brand. However, the brand’s silence was broken with an epic marketing video.
In response, the brand shared a video on their TikTok page, revealing a staff member (skiier Jossi Wells in disguise) retrieving a red jacket from a local store in New Zealend. The video then showcased the employee boarding a helicopter to meet Jensen and deliver her new jacket.
The caption read, “We were busy express delivering Jenn her jacket at the top of the mountain. Thanks for the help, Jossi!” This post garnered over 4 million views and thousands of comments, including a delighted response from Jensen, “You guys definitely came through for me. We’ll give the new jacket a shot on my next rainy day hike,” she expressed.
Jennifer said she doesn’t understand why the first jacket didn’t function properly and wondered if it was just a ’one-time product malfunction’. “I made that short video thinking only my best friend would see it because I didn’t have a lot of followers at the time. I never imaged it would go viral and I didn’t post it expecting it would get any traction,” she said.
“I’m not an influencer and never set out to be one. I was just trying to make an unfortunate situation funny and lighthearted. I’m glad the company reached out to make amends for the customer experience let-down. It was a very fun and unexpected adventure.”
Later, Jennifer shared that she had already tested the new jacket on a rainy day, and it kept her dry for 8 miles.
This video has won the hearts of people worldwide. But even small companies can approach service with passion and pleasantly surprise their customers.
Boy Decorates the House of a Lonely Old Lady for Halloween to Convince Her That the Holiday Is Worth Celebrating
Kevin eagerly anticipated Halloween after helping his mom with his costume and his dad with decorations. But one house stood out—Mrs. Kimbly’s, which was completely undecorated. Concerned that she might need help, Kevin knocked on her door, only to be met with a gruff refusal. Undeterred, he went home and shared his worries with his mom, who suggested that people have their reasons for how they act.
Determined to brighten Mrs. Kimbly’s Halloween, Kevin gathered his decorations and set out to decorate her house. When she confronted him, furious, and smashed his favorite pumpkin, he was heartbroken. That night, while trick-or-treating, he decided to sit on her porch and hand out candy to protect her home from pranks.
When Mrs. Kimbly found him, her demeanor softened, and she revealed her loneliness. Kevin offered her a way to celebrate together, inviting her to carve another pumpkin. Her smile returned, and for the first time in years, she felt the warmth of the Halloween spirit, all thanks to Kevin’s kindness and determination.
What do you think of this story? Share it with your friends—it might brighten their day too!
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